Time Management and the “Power of One”

Time Management and the “Power of One”

In our next session of Artist INC II we’ll be discussing effective time management.  One of the questions we’ll ask the Artist INC II Fellows is, “What is one thing could you do (that you’re not doing now), that if you did it on a regular basis,it would make a difference in your artistic career?”  This idea was on my mind as I came across a recent blog piece from Seth Godin on The simple power of one a day.

There are at least 200 working days a year. If you commit to doing a simple marketing item just once each day, at the end of the year you’ve built a mountain. Here are some things you might try (don’t do them all, just one of these once a day would change things for you):

  • Send a handwritten and personal thank you note to a customer
  • Write a blog post about how someone is using your product or service
  • Research and post a short article about how something in your industry works . .


Here Godin is capturing one of the most important ideas behind effective time management.  Small changes, implemented over time, can have amazing impacts.  Often we’re caught in the trap of saying we’re too busy to effectively market our own work.  Try not to think of it as a discrete process that must be completed all at once.  Set a small obtainable goal to spend 15 minutes, five days a week on an activity, and you’ll be amazed at the impacts it produces in just a few short months.  Imagine what will happen in an entire year!

To read the remainder of Godin’s blog click here.


An award winning collegiate management teacher, Diane Scott has taken her background in theatre production and business administration to create programming that helps artists help themselves and each other with the business of their fine art careers.  Diane is the principal designer and Program Director for Kansas City’s Artist INC programs.


Image of 2012 Artist INC II Fellows during the Elevator Speech Roundabout exercise.