According to Kickstarter’s own data only 40% of the projects launched there are successfully funded. What can you do to beat those odds? Learn some invaluable Kickstarter lessons from one artist’s failure. In a recent blog piece by Nelson de Witt, author of the blog A Kickstarter’s Guide and the book A Kickstarter’s Guide to Kickstarter: How to successfully fund your creative project, he shares the insights he gained when his latest Kickstarter campaign failed.
I’ve been fortunate enough to have run two successful Kickstarter campaigns. But this post isn’t about those projects. This post is about what I learned from one of my most recent and biggest failures. My hope is that you can learn from my experiences and avoid the painful mistakes that I made. Failing isn’t fun, neither is reliving that failure, but I think it’s important to talk about it so we can learn from our mistakes and figure out what works.
To read the entire piece, click here.